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Case Study
Unlocking 4x in Sales after redesigning the Avatar Store
Problem
Sales revenue from digital purchases are incredibly low per space (~3 dollars).
The gap between the product team’s current skill set and Spatial focus on game development continues to widen.
Solution
Redesign the Spatial shopping experience to streamline the shopping journey and increase user conversion.
Engage the team in project(s) that develop skill around game development, enhancing their value and relevance to the company's future direction.
KPIs
Quantitative: Data shows that Design’s space revenue exceeds the current average for creator spaces (~3.00 $)
Qualitative: Design team is better equipped to handle tasks and projects for Game Development
Constraints
For POC, engineering resources will be unavailable.
Impact
Revenue outpaces the current average for creator spaces by 390%, and other Spatial initiatives by 200%.
The Avatar Store has attracted 150.2K visits, 1.3K likes, and features content from over 50 UGC creators.
INSIGHTS
Stakeholder buy-in increases as you increase the value the project brings to them specifically
Ensure the brief (problem & goals) is prominently surfaced near assigned tasks to increase visibility and reference.
I regret not scheduling regular consultations with some of the game developers, as it would have provided better insight into project timelines.
While Spatial offers a unique shopping experience, it's important to strike a balance between innovative features and established best practices.
Version 2
Case Study
EntropyFM
"What Space would have high retention & monetization?"
In Production
//Selected Works
Collection
Spatial Web & Mobile
6 Features To Increase User Retention & Creator Economy
10x MAU Over 2 Years
Case Study
Avatar Store
Unlocking 4x in Sales after redesigning the Avatar Store
3.94x Increase in Sales
Collection
Spatial VR
5 VR Features to Drive Retention & Boost Space Join %
8%^ Space Joins
Case Study
SQAWD Design System
Using 2 Design Systems to 3x The Impact.
3 Design System Upgrades
Collection
Motion Design Reel
3D Design & Art Direction
14 Projects
Scroll To See More
Case Study
Unlocking 4x in Sales after redesigning the Avatar Store
Problem
Sales revenue from digital purchases are incredibly low per space (~3 dollars).
The gap between the product team’s current skill set and Spatial focus on game development continues to widen.
Solution
Redesign the Spatial shopping experience to streamline the shopping journey and increase user conversion.
Engage the team in project(s) that develop skill around game development, enhancing their value and relevance to the company's future direction.
KPIs
Quantitative: Data shows that Design’s space revenue exceeds the current average for creator spaces (~3.00 $)
Qualitative: Design team is better equipped to handle tasks and projects for Game Development
Constraints
For POC, engineering resources will be unavailable.
Impact
Revenue outpaces the current average for creator spaces by 390%, and other Spatial initiatives by 200%.
The Avatar Store has attracted 150.2K visits, 1.3K likes, and features content from over 50 UGC creators.
INSIGHTS
Stakeholder buy-in increases as you increase the value the project brings to them specifically
Ensure the brief (problem & goals) is prominently surfaced near assigned tasks to increase visibility and reference.
I regret not scheduling regular consultations with some of the game developers, as it would have provided better insight into project timelines.
While Spatial offers a unique shopping experience, it's important to strike a balance between innovative features and established best practices.
Version 2
Case Study
EntropyFM
"What Space would have high retention & monetization?"
In Production
//Selected Works
Collection
Spatial Web & Mobile
6 Features To Increase User Retention & Creator Economy
10x MAU Over 2 Years
Case Study
Avatar Store
Unlocking 4x in Sales after redesigning the Avatar Store
3.94x Increase in Sales
Collection
Spatial VR
5 VR Features to Drive Retention & Boost Space Join %
8%^ Space Joins
Case Study
SQAWD Design System
Using 2 Design Systems to 3x The Impact.
3 Design System Upgrades
Collection
Motion Design Reel
3D Design & Art Direction
14 Projects
Case Study
Unlocking 4x in Sales after redesigning the Avatar Store
Problem
Sales revenue from digital purchases are incredibly low per space (~3 dollars).
The gap between the product team’s current skill set and Spatial focus on game development continues to widen.
Solution
Redesign the Spatial shopping experience to streamline the shopping journey and increase user conversion.
Engage the team in project(s) that develop skill around game development, enhancing their value and relevance to the company's future direction.
KPIs
Quantitative: Data shows that Design’s space revenue exceeds the current average for creator spaces (~3.00 $)
Qualitative: Design team is better equipped to handle tasks and projects for Game Development
Constraints
For POC, engineering resources will be unavailable.
Impact
Revenue outpaces the current average for creator spaces by 390%, and other Spatial initiatives by 200%.
The Avatar Store has attracted 150.2K visits, 1.3K likes, and features content from over 50 UGC creators.
INSIGHTS
Stakeholder buy-in increases as you increase the value the project brings to them specifically
Ensure the brief (problem & goals) is prominently surfaced near assigned tasks to increase visibility and reference.
I regret not scheduling regular consultations with some of the game developers, as it would have provided better insight into project timelines.
While Spatial offers a unique shopping experience, it's important to strike a balance between innovative features and established best practices.
Version 2
Case Study
EntropyFM
"What Space would have high retention & monetization?"
In Production
//Selected Works
Collection
Spatial Web & Mobile
6 Features To Increase User Retention & Creator Economy
10x MAU Over 2 Years
Case Study
Avatar Store
Unlocking 4x in Sales after redesigning the Avatar Store
3.94x Increase in Sales
Collection
Spatial VR
5 VR Features to Drive Retention & Boost Space Join %
8%^ Space Joins
Case Study
SQAWD Design System
Using 2 Design Systems to 3x The Impact.
3 Design System Upgrades
Collection
Motion Design Reel
3D Design & Art Direction
14 Projects
Case Study
Unlocking 4x in Sales after redesigning the Avatar Store
Problem
Sales revenue from digital purchases are incredibly low per space (~3 dollars).
The gap between the product team’s current skill set and Spatial focus on game development continues to widen.
Solution
Redesign the Spatial shopping experience to streamline the shopping journey and increase user conversion.
Engage the team in project(s) that develop skill around game development, enhancing their value and relevance to the company's future direction.
KPIs
Quantitative: Data shows that Design’s space revenue exceeds the current average for creator spaces (~3.00 $)
Qualitative: Design team is better equipped to handle tasks and projects for Game Development
Constraints
For POC, engineering resources will be unavailable.
Impact
Revenue outpaces the current average for creator spaces by 390%, and other Spatial initiatives by 200%.
The Avatar Store has attracted 150.2K visits, 1.3K likes, and features content from over 50 UGC creators.
INSIGHTS
Stakeholder buy-in increases as you increase the value the project brings to them specifically
Ensure the brief (problem & goals) is prominently surfaced near assigned tasks to increase visibility and reference.
I regret not scheduling regular consultations with some of the game developers, as it would have provided better insight into project timelines.
While Spatial offers a unique shopping experience, it's important to strike a balance between innovative features and established best practices.
Version 2
Case Study
EntropyFM
"What Space would have high retention & monetization?"
In Production
//Selected Works
Collection
Spatial Web & Mobile
6 Features To Increase User Retention & Creator Economy
10x MAU Over 2 Years
Case Study
Avatar Store
Unlocking 4x in Sales after redesigning the Avatar Store
3.94x Increase in Sales
Collection
Spatial VR
5 VR Features to Drive Retention & Boost Space Join %
8%^ Space Joins
Case Study
SQAWD Design System
Using 2 Design Systems to 3x The Impact.
3 Design System Upgrades
Collection
Motion Design Reel
3D Design & Art Direction
14 Projects