Personal Project
EscapeFM
Description
EscapeFM blends the chill vibes of Lo-fi Girl with the creative freedom of Sims 4. Indie tunes while watering your cactus? Sure. 80s synthwave with your cockatoo? Even better. The vibe is yours to craft. But don’t be fooled—beneath the calm, chaos brews.
ROLE
Design Engineer
TIMELINE
Q4 24'-Present
COMPANY
SQAWD
TEAM
1
TOOLS
Impact
Skills Boost
Objectives
1.
"T Shape Designer"
PROBLEM
AI is rapidly enhancing the skill sets of many designers. Those who don’t adapt will fall behind quickly.
Solution
I want to heavily integrate AI workflows into the content creation process for EscapeFM to enhance my familiarity with them.
1.
"T Shape Designer"
PROBLEM
AI is rapidly enhancing the skill sets of many designers. Those who don’t adapt will fall behind quickly.
Solution
I want to heavily integrate AI workflows into the content creation process for EscapeFM to enhance my familiarity with them.
Los Angeles, CA
COPYRIGHT JAYSon.STUDIO 2024
Case Study
Unlocking 4x in sales after optimizing the Avatar Store
ROLE
Product Designer
TIMELINE
Q3 23' - Q4 24'
COMPANY
Spatial.io
Description
During Q3 2023, we identified a key challenge: the need for more game-centric spaces. In response, we prioritized improving tools for creators to build games, developing in-house games as examples, and updating the homepage to better showcase these offerings for creators and enterprise clients.
Problem
Most Spaces on Spatial are designed for passive viewing, with limited interactivity. Only a few creators have attempted 'mini-games,' a challenging task requiring game engine skills and extensive knowledge of the Spatial Unity toolkit.
Enterprise clients are hesitant to commit to major deals, doubting Spatial's ability to deliver high-quality graphics and immersive experiences.
Solution
Upgrade Spatial's Unity Creator Toolkit to help creators build games faster and easier.
Create games in-house to drive platform traffic and showcase Spatial's capabilities.
Redesign the homepage to emphasize gaming use cases and highlight Spatial as a premium solution.
Impact
3X MAU (6mo)
Case Study
Unlocking 4x in sales after optimizing the Avatar Store
ROLE
Product Designer
TIMELINE
Q3 23' - Q4 24'
COMPANY
Spatial.io
Description
During Q3 2023, we identified a key challenge: the need for more game-centric spaces. In response, we prioritized improving tools for creators to build games, developing in-house games as examples, and updating the homepage to better showcase these offerings for creators and enterprise clients.
Problem
Most Spaces on Spatial are designed for passive viewing, with limited interactivity. Only a few creators have attempted 'mini-games,' a challenging task requiring game engine skills and extensive knowledge of the Spatial Unity toolkit.
Enterprise clients are hesitant to commit to major deals, doubting Spatial's ability to deliver high-quality graphics and immersive experiences.
Solution
Upgrade Spatial's Unity Creator Toolkit to help creators build games faster and easier.
Create games in-house to drive platform traffic and showcase Spatial's capabilities.
Redesign the homepage to emphasize gaming use cases and highlight Spatial as a premium solution.
Impact
3X MAU (6mo)
Case Study
Unlocking 4x in sales after optimizing the Avatar Store
ROLE
Product Designer
TIMELINE
Q3 23' - Q4 24'
COMPANY
Spatial.io
Description
During Q3 2023, we identified a key challenge: the need for more game-centric spaces. In response, we prioritized improving tools for creators to build games, developing in-house games as examples, and updating the homepage to better showcase these offerings for creators and enterprise clients.
Problem
Most Spaces on Spatial are designed for passive viewing, with limited interactivity. Only a few creators have attempted 'mini-games,' a challenging task requiring game engine skills and extensive knowledge of the Spatial Unity toolkit.
Enterprise clients are hesitant to commit to major deals, doubting Spatial's ability to deliver high-quality graphics and immersive experiences.
Solution
Upgrade Spatial's Unity Creator Toolkit to help creators build games faster and easier.
Create games in-house to drive platform traffic and showcase Spatial's capabilities.
Redesign the homepage to emphasize gaming use cases and highlight Spatial as a premium solution.
Impact
3X MAU (6mo)
Still a W.I.P. - Hit B to open the store and browse around.